You did it! You turned an aha moment into a viable product.
To begin, I’m impressed. Most people are full of ideas and lacking in execution. That already separates you from more than 90% of people. Kudos!
Even so, you might be staying up late at night wondering why you haven’t achieved the success you desire, and deserve. Perhaps your super cool website isn’t getting the traffic you expected. Or maybe, that clever social media campaign isn’t translating into web clicks. And, even though you got your product on a store shelf, people are still walking on by. You are not alone here. You are suffering the fate of most new products, great idea, little traction.
You can no longer rely on having a better invention. In today’s world, if you build it, they will not come. Having a better product is cost of entry, it’s expected. And truthfully, everyone thinks their invention is better, faster, stronger.
So why do some inventions add to the noise, while others take a meteoric rise above it? I’ve seen hundreds of inventions come across The Shuuk, and those that succeed do one important thing differently.
[ To read the full article in Huffington Post, go to huff.to/1nMeKSO ]