A Dao of Product Design

A List Apart

When a designer or developer sets out to create a new product, the audience is thought of as “the user”: we consider how she might use it, what aspects make it accessible and usable, what emotional interactions make it delightful, and how we can optimize the workflow for her and our benefit. What is rarely considered in the process is the social and societal impact of our product being used by hundreds of thousands—even millions—of people every day.

READ THE ARTICLE AT “A LIST APART”

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