Category Archives: graphic design

DIY Designer or a Design University Course?

From the Design Portal editor´s: Writing from Brazil, where the Industrial Design — Product Design profession is not acknowledge formally by the Goverment. Designers have decades figthing to make it a formal profession. In addition, this process take us to a second issue, some designers are supporting the Government, “You need a Design University Diploma to be a designer”. On the other hand, designers are also against saying that “What makes a good designer is no the University, we are closing the doors to all the designers that don´t have a formal course, and they are great too”.

This article speak to those:

  • who didn´t have the opportunity to go to a design school.
  • professionals from other fields, that suddenly are working with design and need to honey their skills and knowledge and don´t have the time to go back to school.
  • who want to be a design professional and don´t have the financial resources to pay a University
  • who can pay the University but are thinking if it´s worthwile to go to a 4 years Design Course or take short design courses instead
  • Also the article is very valuable for designers too!

The question is “Does a Design University course make you a designer?

My answer is yes and no. Let me explain with more detail.

Why I need a Design University course to be a Designer?

Design is getting more and more complex by the day. It´s no longer only industrial — product and graphic design, it´s now UX, UI, webdesign, apps-design, also going 3D and generative design and its intersection with engineering, nanotechnology, biotechnology. With its inherent complexity alone, the needs are growing exponentially also, it´s not only local anymore, it´s going global, such as a designer in the US that wants to solve health, housing issues in Africa.

Going back to the question above, the Design University is very important because of only one reason:

  1. The University will show you that Design is a complex, ciclical process, where the final design output took a lot of thinking, sketching, validation and prototyping. In other words, there is a whole universe behind your proposal. It wil show you that good design always have a great, consistent and sistematic basement behind, a lot of research and brain-hours to build the brief and to comply with all the requirements before a single line in the sheet. You need to know the “WHY” of every visible and invisible detail of your design. The key is the design process and all is behind it. Moreover, in 4 years at the Design Course you are learning the backstages of the Design, the process, Design Thinking, you are learning to understand and think like a designer. The topics, the design behind the design is more important. Design is context, research and a consistent basement as a result of a lot of effort and thinking and the University will provide you this global view of design in a sistematic way with a design program that has evolved over the time and was thought and developed focusing in molding a design professional.

Why I don´t need a Design Course?

Let´s say that you are a great designer with no Design Course or a professional from other field working now with design. Let me explain you why you don´t need a Design Course:

  1. In today´s world knowledge is open and accessible to all. You don´t need a 4 years design course to learn topics like Design Theory, Design History, Design Methodology, Ergonomics, Semiotics, what I called “Front-Design”. You can learn it online with great courses like the MIT OCW. You don´t need a University anymore for this kind of “design knowledge”.
  2. If you are a “doer” designer, I mean, with no interest in the academic environment, research or teaching, you definitely don´t need a Diploma. The Diploma is very important to those who want to pursuit a academic career with Master´s and PHD degrees ahead. If it´s not your case, don´t bother.

The Take-Away 

You don´t have the time or the resources to go back to school, or you are already a untraining designer with good experience and portfolio?

My advice: Focus in the “back-design” issues to be a better “design professional” — the creative process, innovation, design thinking because:

Its not the end, it´s the journey that matters.

THE RIGHT JOURNEY WILL GIVE THE RIGHT DESIGN

THE WRONG JOURNEY WILL GIVE YOU THE WRONG DESIGN!

Article from Medium: @tokatherineliu at https://medium.com/facebook-design/a-diy-design-education-218a4a2d340f#.ojen3eson
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Design Online from Australia

Who is Leading the Pack in Design Research and Why?

Where Industry Meets Academia: Who is Leading the Pack in Design Research and Why?

Hosted by the CAA Committee on Design
Chair: Dan Wong
Email: dan@dan-wong.com

Is industry making the greatest contribution and impact to design, or is research in the academy doing it behind the scenes? Is it time for more PhD programs in design?

This panel discussion will span design disciplines. We invite academic design researchers, design practitioners, agency principals, and design entrepreneurs to participate in this discussion of the investment in design research and the establishment of contemporary design thinking, methodologies, and technologies.

The deadline to submit your proposal is August 6th 2017. Please follow the guidelines here: http://www.collegeart.org/pdf/programs/conference/CAA-CFP-2019.pdf.

Proposals (including a title and 250 words maximum) should be sent to dan@dan-wong.com

Please note that a current CAA: Advancing Art and Design membership is required to participate in the conference. However, If you are not a member of CAA at the time you submit the proposal, you can still submit—email CAA Membership Services at membership@collegeart.org or call them directly at 212-392-4430 and they can create a temporary CAA account number so that you can move forward with your submission.

Please see the following list of FAQ for more information:
http://www.collegeart.org/programs/conference/FAQ

Design + Territory

DESIGNA 2018 – International Conference on Design Research
November 29-30 . FAL-UBI . Covilhã . Portugal

DESIGN + TERRITORY

DESIGNA celebrates its 7th edition in 2018, choosing to promote the debate and provide visibility to the ongoing research regarding the connection between Design and Territory, as well as its multiple and complex dimensions.

Design not only interacts with Territory, but it can also be one of the latter’s crucial transformation agents, due to the sizable and significant part it plays in the appreciation of local resources and contribution to identify and reveal the history, culture and predicates of communities where several of the products and services it projects are, in fact, generated.

Regardless, Design’s role understandably pivots around the conceptual innovation and renovation of products, production procedures, communication strategies and overall services associated with general goods. Thus, its focus could actually be quite efficient when altering the perception which distinct agents from a certain value chain may nurture about the potential of very diverse territories, particularly through its ability to integrate different scopes of human activity, from agriculture to tourism, craftsmanship to science, gastronomy to the industry.

Contemporary Design and the myriad of knowledge and values it encompasses may easily facilitate the dialogue, as well as integrate and explore multiple dimensions from historically underestimated individuals and communities, both locally and within more cosmopolitan spheres.

Design changes people’s lives, alters routines, shifts expectations, opens markets and, most of all, has the ability to – through the thought and projectual action that defines its practices – connect production’s several dimensions with the ones from distribution and fruition, as much in a local as in a global scale, bestowing them with a cultural purport.

Also, it is in concrete territories that transformation opportunities are created, through the development of actions and projects that are able to answer, from bottom up and in a participated manner, to the complex issues and restraints emerging from the operative social-economical models with an increasingly hegemonic propensity.

Design can undoubtedly contribute to build alternatives there. On the other hand, the duo Design / Territory summons the topics from DESIGNA’s previous editions, particularly the ones concerned with Projectual Hope, un/Sustainability and Identity, although multimedia interfaces and the overall components from desire and lapse can also be easily reflected and detected in it.

Deadline for abstract (extended) – July 15, 2018
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From the editor:
If you are portuguese speaker, the following book is highly recommended:
Design e Território by Lia Krucken Interview at ABC Design