This Human was published by BIS to critical acclaim in April. The author is Dr. Melis Senova, a pioneer in human-centered design. She was a featured speaker at SXSW this year where she discussed her book and the motivations behind its creation. Her presentation set record attendance and her books sold out. This Human focuses on people who are determined to have impact with their work and what it means to be human in this time of rapid change and shift.
She is the founder of her own global strategic design consultancy, Huddle, and a highly-regarded and enterprising thought leader. Her vast business experience, underpinned by a Ph.D. in Human Factors (human-centered design), sees her focused on reshaping the super systems of the future. This reshaping is essential to ensure we address the complex challenges facing humanity and the planet.
Dr. Senova believes we can change our realities by changing our minds. Based in Australia, Dr. Senova is also the founder of Huddle Labs, a research capability innovating the definition of value in a post-capitalist society; Huddle Academy, a school focused on building creative problem solving capabilities for individuals and organizations; and Huddle Foundation, a platform that curates the connection between designers, philanthropists and social enterprises. Huddle has worked with global institutions including ING Bank, Suncorp, and Bupa as well as the New South Wales and Victorian governments to implement value-based systems for people and build the next generation of organizations and government.
What are the innovative design ideas and actions that could bring
about better futures?
How can design in all its facets respond to issues as a
transformational agent that supports cultural, political, economic,
environmental and everyday societal needs?