Design Thinking is not Design

UPDATED JULY 2014

Read my article now published at FORO ALFA ENG

Em Português no FORO ALFA BR

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11 thoughts on “Design Thinking is not Design

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  4. Hi – thanks for sharing your thoughts. I think you have raised some very valid points. I would like to add something to your line of thought….I have been studying design-led innovation and innovation is unlike invention as it requires implementation. Design thinking is only part of design. Deisgn is only part of innovation. I have been researching how design, designers and design artefacts can support innovation within organisational contexts. Co-design is a way of facilitating conversation about future possibility. Through making a design language emerges enabling designers and participants to mutually learn from each other. Co-design comes from participatory design which has its roots in human-computer interaction. In Scandanavian countries in the 1970′s participatory design was used to understand the needs of workers when new technology was being introduced into the work place. Cardboard cut-outs were used to help bridge a gap between workers and designers as the workers were unfamiliar with the possibilities of technology. Co-design is great….but it needs designers to work as facilitators and to shape the ideas….and designers also need to support the implementation phases of innovation….just some thoughts…..

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